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Adtech’s Lemon Market: Why We Keep Buying Sour Fruit and Calling It Progress

Adtech is starting to feel like a carnival funhouse—flashy, disorienting, and filled with surprises that make you question your life choices. Take The Trade Desk’s (TTD) latest “innovation,” for example. They’ve slapped a shiny new name, “Prism,” onto their old “Audience Excluder” feature...

Crafting a Business: How to Turn Your Passion into Profit

Disclosure: This post may contain affiliate links, meaning we get a commission if you decide to make a purchase through our links, at no cost to you. Please read our disclosure for more info. Last Updated on July 9, 2024 by Work In My...

Interview with John Casto: My First Clicks, Nomad Travel, Dance Life and What is Next?

John Casto: What's up guys? I got a very special guest here. Ian Fernando, one of the OG's in the office. My man, we're hanging out here in New York City at Affiliate Summit East. Ian, thank you for joining me, Ian Fernando: man. It's...

All Aboard ThirstyAffiliates! Introducing Our NEW Setup Wizard! |

Ever thought of plunging into affiliate marketing? Working on your own terms, from your own space, promoting products you're genuinely passionate about – sounds like a great gig, doesn't it? Before you chart your course, be aware: affiliate marketing has plenty of challenges to...

Mobile Web Ads: The Walking Dead of Digital Marketing

Mobile web advertising is the embarrassing uncle at Thanksgiving—awkward, outdated, and somehow still getting attention despite adding no value to the conversation.  It’s a relic of the early internet, clinging to life in the most chaotic, maddening way possible.  Marketers, it’s time to stop the...