Adtech is starting to feel like a carnival funhouse—flashy, disorienting, and filled with surprises that make you question your life choices. Take The Trade Desk’s (TTD) latest “innovation,” for example. They’ve slapped a shiny new name, “Prism,” onto their old “Audience Excluder” feature...
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Last Updated on July 9, 2024 by Work In My...
John Casto: What's up guys? I got a very special guest here. Ian Fernando, one of the OG's in the office.
My man, we're hanging out here in New York City at Affiliate Summit East. Ian, thank you for joining me,
Ian Fernando: man. It's...
Ever thought of plunging into affiliate marketing? Working on your own terms, from your own space, promoting products you're genuinely passionate about – sounds like a great gig, doesn't it?
Before you chart your course, be aware: affiliate marketing has plenty of challenges to...
Mobile web advertising is the embarrassing uncle at Thanksgiving—awkward, outdated, and somehow still getting attention despite adding no value to the conversation.
It’s a relic of the early internet, clinging to life in the most chaotic, maddening way possible.
Marketers, it’s time to stop the...